The latest issue of Advertising Age, names the top brands of the year and Wii Fit is one of them. Nintendo’s exec VP-sales and marketing, Cammie Dunaway’s extensive marketing strategy included reaching mommy bloggers and a spot on Good Morning America. According to Advertising Age, Wii Fit is on track to reach 3 million in sales this year.
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| From Advertising Age Wii Fit |
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